FREE CALCULATOR

Earned Media Value Calculator

[+Influencer Marketing Basic Metrics]

Eager to measure the true value of your Influencer Marketing campaigns? Explore metrics with our Earned Media Value (EMV) Calculator.

Why Use the EMV Calculator?

Identify Influencer Impact and Engagement: Determine which influencers deliver the highest and lowest EMV and gauge audience interaction.
Evaluate and Compare Effectiveness: Compare influencers' EMV to assess their effectiveness in driving brand visibility and overall campaign success.
Make Data-Driven Decisions: Use EMV analysis to allocate resources efficiently, refine partnerships, and optimize your marketing strategy for maximum ROI.

Measure Your Earned Media Value Effortlessly!

How Does It Work? Follow 4 Easy Steps

Master Influencer Marketing with ease using our EMV Calculator. Follow our step-by-step guide to measure, analyze, and optimize your campaign's success.

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Step 1 Gather Necessary Data

Ensure you have access to all the essential data from your influencer campaign.

Step 2 Make Individual Calculations

Collect key metrics including impressions, engagement rate, CPI, CPE, CPL, CPC, CPM, CPR, and more.

Step 3 Calculate EMV: Enter Data, Get Results!

Enter your data and watch our calculator compute each influencer's Earned Media Value (EMV).

Step 4 Analyze Your Influencer Marketing Efforts

Review the outcomes and draw conclusions about the influencers' impact.

Discover the Real-Time Influencer Search Engine and Audit Tool

Influencity is your Influencer Marketing software. A 360º tool that will help you and your team find and analyze influencers, manage campaigns, and measure results. Save time, forecast results, and achieve your goals by taking advantage of our AI-powered platform.