In luxury travel, offering comfort and quality is just the baseline. Palladium Hotel Group, famous for its top-tier accommodations and stellar service, has taken things further by leveraging influencer marketing with Influencity to drive deeper guest connections. Here’s a quick look at how they’re doing it:

• Authentic Connections, Real Loyalty – Today’s travelers want more than luxury; they want to feel connected. Palladium’s influencer strategy builds genuine loyalty among guests who resonate with its unique brand.

• Influencer Impact – 78% of travelers look to social media when planning trips. Palladium uses influencers to reach key groups like Millennials and Gen Z, who value real recommendations.

• Smart, Seasonal Targeting – Whether it’s peak or off-season, influencers help Palladium drive bookings and stay top-of-mind all year.

• Precise Influencer Selection – With Influencity’s tools, Palladium can pinpoint influencers whose audiences match each resort’s target guests.